Privacy by MotionSafe
Protecting What Matters — Your Customers’ Data
MotionSafe is redefining privacy protection in connected vehicles — helping brands, fleets, and rental operators uphold the highest standards of consumer data privacy automatically and at scale.
Pillar Description
Consumer-First Data Privacy Empower your business to meet and exceed privacy regulations like CCPA and GDPR with automated deletion of personally identifiable information (PII). All sensitive data is purged quickly and correctly — before it becomes a risk.
Safeguards for Fleets and Rentals MotionSafe ensures strong privacy controls for fleet and rental environments, giving consumers confidence that their data is protected. By eliminating residual information from connected vehicles, your brand stays compliant — and customers stay safe.
Built-in Transparency & Accountability MotionSafe delivers automated audit logs that document every deletion and privacy action. This ensures traceability, simplifies regulatory audits, and reinforces your commitment to ethical data handling.
Defend Against Identity Theft Your customers’ identity shouldn't be vulnerable simply because they used a vehicle. MotionSafe prevents access to stored personal data by cybercriminals — protecting individuals from tracking, fraud, and identity theft.
MotionSafe Privacy isn’t just a feature — it’s a shield for your customers, a differentiator for your brand, and a cornerstone of regulatory confidence.
Why MotionSafe Is Different
Data Deletion That Actually Deletes.
Most “delete” buttons in vehicles only clear what you can see on the screen. MotionSafe goes deeper — down to the systems where the data truly lives — and removes it at the source.
Traditional Approaches
The Illusion of Deletion

When it comes to removing personal data from vehicles, most solutions rely on manufacturer processes that simply clear what appears on the infotainment screen.

On the surface, it looks like your data is gone. In reality, much of it often remains stored deep within the vehicle’s systems — still accessible, still vulnerable to cybercriminals and unauthorized access.

MotionSafe’s Approach
Deletion at the Source

MotionSafe takes a completely different approach. Our proprietary technology ensures personal data is not just hidden — it is permanently deleted from the vehicle’s systems.

We go beyond surface-level "deletion" and directly target the systems where data is stored, eliminating residual traces and closing the gap that other tools leave open.

Comprehensive Data Erasure
We delete data from all relevant systems — not just the visible interface — ensuring complete removal across the vehicle’s data stores.
Enhanced Security
Cybercriminals can’t access what no longer exists. By erasing data at its source, MotionSafe eliminates the risk of later retrieval or abuse.
Peace of Mind
Whether you’re selling, returning, or reassigning a vehicle, MotionSafe ensures your personal information is truly gone — not just out of sight.
The Hidden Danger Inside Your Vehicle
The Risks You Can’t See — But Criminals Can
While manufacturers offer basic “delete” functions, these rarely erase stored data. Sensitive personal information often remains inside the vehicle — vulnerable to tracking, identity theft, fraud, and cybercrime.
Threat Category Description
Vehicle-Enabled Stalking By accessing GPS logs or real-time vehicle location, malicious actors can track where a victim lives, works, and travels. This fuels stalking, harassment, and burglary. More than 3.5M Americans experience stalking annually; 1 in 3 women and 1 in 6 men are victims in their lifetime.
Unauthorized Purchases & Financial Fraud Stored credit card data can be stolen to make fraudulent purchases. Americans lost $10B to fraud in 2023, and over 52M experienced unauthorized charges exceeding $5B in total losses.
Remote Vehicle Control Attacks Hackers can exploit vulnerabilities to unlock doors, start engines, or even interfere with steering and braking — putting drivers’ lives and property at risk.
Blackmail & Extortion Vehicles store private messages, calendar entries, and personal notes. Criminals can use this data to blackmail or extort victims. In 2023, nearly one million cybercrime complaints were filed, with losses exceeding $12B — a significant rise from 2022.
Home Invasion or Burglary Vehicles store home addresses, garage codes, and travel routines. Criminals exploit this to time break-ins when residents aren’t home. A home burglary occurs every 25 seconds in the U.S., with 2.5M annually and 66% classified as home invasions.
Your vehicle remembers more about you than you think — and cybercriminals know it. MotionSafe eliminates these risks by permanently removing sensitive data before it can be exploited.

MotionSafe for Channel Partners

MotionSafe for channel partners empowers car dealers, rental agencies, and aftermarket automotive companies with a cutting-edge point-of-sale solution that ensures customers can protect their personal data from vehicles. In today’s data-driven world, delivering this level of privacy protection isn’t just good practice—it also creates a valuable new revenue stream and reduces liability.

As OEM data deletion features fall short and manufacturers shift responsibility to the aftermarket, MotionSafe steps in to offer a complete, hassle-free solution that doesn’t compromise OEM telematics opportunities, but protects consumers and enterprise partners. It’s a win for compliance, a win for customer trust, and a win for your bottom line. No other company matches the depth and versatility that MotionSafe offers.

Contact us today to discover how MotionSafe’s innovative solutions can transform your enterprise.

Channel Partners

Legislative Insights: Addressing Cyber Threats in Transportation

As emerging technologies continue to shape the transportation sector, the risks associated with cybersecurity and data privacy grow more complex. In recent discussions with the Texas Legislature's House Select Committee on Artificial Intelligence and Emerging Technologies, experts presented key insights on these issues.

The following video shorts, and the longer footage found on our INSIGHTS page, feature highlights from the legislative testimony that address the pressing need for advanced cyber defense mechanisms in modern vehicles. These discussions underscore the role of MotionSafe in mitigating vulnerabilities in automotive data storage, offering a robust solution that forensically wipes sensitive data to safeguard user privacy and combat evolving cyber threats.

Stay informed by exploring these in-depth conversations and see how MotionSafe is setting new standards in cybersecurity for the transportation industry.